How Chinese state media are quietly targeting "elites" via Substack
Journalists say they are writing "independent" newsletters. Their employers say otherwise.
This is part of a wider look at “Media Studios”. How Chinese state media are attempting to influence international audiences via supposedly arms-length media professionals. This week: Substack.
Chinese state media have identified Substack newsletters as a potential way to target and sway Western “elites”, according to a series of recent industry articles.
More, in celebrating their success, the state media posts have unwittingly outed several Chinese-journalist-led Substacks that claim to be “independent”.